Sports Communication
Sports communication is an aspect of communication studies which specializes in the study of communication in a sports setting. It can encompass the study of interpersonal and organizational communication (both verbal and non-verbal) between participants within a particular sport (e.g. players, coaches, managers, referees, trainers and physiotherapists, and governing bodies); communication between sports participants, fans, and the media; and the way that sports are represented and communicated in the media. Sports communication is something that happens at all levels of ranging from kindergarten to the college level and is not restricted to professionals. It happens on a constant basis and works best with people that are willing to work collectively as a team. If everyone is on board with positive thoughts and communication, it becomes very dismantling to the person receiving the message. It is not only for positive talk, though, because negative sports communication happens all the time.
Personal and Organizational Communication in Sport could involve intrapersonal, interpersonal, and small-group communication in sport, while organizational communication research could include intra- and interorganizational communication in sport.
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Matching Sports Communication Colleges
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Arizona State University Campus Immersion
Four or more years; Public; $28,800 average out-state tuition; $10,710 average in-state tuition |
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Full Sail University
Four or more years; Private for profit; $25,687 average out-state tuition; $25,687 average in-state tuition |
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Arizona State University-Downtown Phoenix
Four or more years; Public; $26,684 average out-state tuition; $10,104 average in-state tuition |
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Oklahoma State University-Main Campus
Four or more years; Public; $20,937 average out-state tuition; $5,417 average in-state tuition |
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University of Nebraska-Lincoln
Four or more years; Public; $24,900 average out-state tuition; $7,770 average in-state tuition |
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Ithaca College
Four or more years; Private not for profit; $46,610 average out-state tuition; $46,610 average in-state tuition |
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Rowan University
Four or more years; Public; $19,334 average out-state tuition; $10,302 average in-state tuition |
Scholarships for Sports Communication Majors
Forever Miss America ScholarshipMiss America Pageant |
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award $5,000 |
deadline Varies |
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DescriptionThe Forever Miss America Scholarship is available to women who are contestants at the state level in the Miss America competition. You must be working towards a career in the arts or entertainment industry to be considered for this award. View Scholarship Details |
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Adé Hogue ScholarshipType Directors Club |
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award $5,000 |
deadline April 17, 2026 |
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DescriptionThe Adé Hogue Scholarship is available to BIPOC students enrolled at an accredited college or university. You must be currently enrolled in your junior year and demonstrate exceptional talent and promise in the creation of letterforms, be they typeface, lettering, or calligraphy or in typographic design, to qualify for this award. A written... View Scholarship Details |
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Sinclair Broadcast Group ScholarshipSinclair Broadcast Group, Inc. |
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award Up to $5,000 |
deadline April 30, 2026 |
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DescriptionThe Sinclair Broadcast Group Scholarship is available to sophomore and junior-level undergraduate students who have a minimum GPA of 2.5, and are pursuing a career in broadcast journalism, digital / social media storytelling, or marketing. View Scholarship Details |
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"You Can't Label People, But You Can Label Products" ScholarshipSttark |
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award $3,000 |
deadline April 30, 2026 |
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DescriptionThe "You Can't Label People, But You Can Label Products" Scholarship is available to high school seniors, undergraduate, and graduate students who are aspiring designers, manufacturers, engineers, artists, architects, or other types of innovators. To be considered, you must submit an original label design to show how products can be labeled but... View Scholarship Details |
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Fred Rogers ScholarshipSaint Vincent College |
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award $2,500 |
deadline Varies |
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DescriptionThe Fred Rogers Scholarship is open to entering freshmen students at Saint Vincent College who are interested in interested in pursuing careers involving children, early learning, and media for young children. View Scholarship Details |
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Red Egg Marketing ScholarshipRed Egg Marketing |
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award $2,500 |
deadline April 30, 2026 |
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DescriptionThe Red Egg Marketing Scholarship is open to students pursuing an education or career in a creative or marketing-related field. You must submit an essay of 300 to 500 words that addresses your story and what you hope to attain by seeking higher education, and how a small business has positively impacted your life or submit a creative graphic... View Scholarship Details |
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David Benner Memorial ScholarshipPacers Foundation, Inc. |
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award $2,500 |
deadline April 30, 2026 |
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DescriptionThe David Benner Memorial Scholarship is open to undergraduate students enrolled at an Indiana college, university, two-year junior college or community college, with a major in journalism, radio, TV, digital broadcasting or a related field. To be considered for this award, you must submit a thoughtful essay that highlights your academic goals,... View Scholarship Details |
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Parle Endeavors ScholarshipParle Endeavors |
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award $2,500 |
deadline May 15, 2026 |
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DescriptionThe Parle Endeavors Scholarship is open to high school graduates in New York State. You must be attending a 2 or 4-year post-secondary program and be pursuing a degree and a career in media, communications, journalism, business, or a closely related field in order to be eligible for this award. View Scholarship Details |
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Daily Bruin Scholarship FundUniversity of California-Los Angeles (UCLA) |
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award $2,500 |
deadline May 31, 2026 |
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DescriptionThe Daily Bruin Scholarship Fund is available to students at the University of California-Los Angeles who are pursing a degree in journalism, media, or related field. You must be a staff member of the Daily Bruin publication to be eligible for this award. View Scholarship Details |
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PRSA Silicon Valley Diversity and Multicultural ScholarshipPRSA Foundation |
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award $2,000 |
deadline April 30, 2026 |
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DescriptionThe PRSA Silicon Valley Diversity and Multicultural Scholarship is available to full time undergraduate student at an accredited college or university. You must major or minor in public relations or communications is preferred, but not required, have a minimum GPA 3.0, and Should self-identify as a member of a historically disadvantaged or... View Scholarship Details |
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Sports Communication Related Majors
- Communications
- Journalism
- Broadcast Journalism
- Advertising
- Mass Communication/Media Studies
- Communication and Media Studies
- Public Relations/Image Management
- Photojournalism
- Digital Communication and Media/Multimedia
- Public Relations, Advertising, and Applied Communication
- Radio and Television
- Speech Communication and Rhetoric
- Political Communication
- Communication Management and Strategic Communications
- Radio, Television, and Digital Communication
- Publishing
- Organizational Communication
- International and Intercultural Communication
- Health Communication
- Business and Economic Journalism
