is a virtual tool for exploring your city and sharing your location with friends and family. The app, available to smartphone users, enables you to “check in” at various restaurants, entertainment venues, and landmarks, which help you earn points to unlock badges and discover new places to explore in your city.
reported that Foursquare badges will now be available at all colleges and universities. Student users will be able to unlock “Bookworm Bender” for checking in to the library after midnight, “Smells like School Spirit” for five check-ins at a sporting event, “Quad Squatter” for 10 check-ins at a common area, “Munchies” for five check-ins at separate campus dining facilities, and “College Explorer” for 10 check-ins to different campus locations.
Foursquare for Universities launched about a year and a half ago, beginning as an exclusive partnership with Harvard. Last year, the partnership grew to include over 100 different college and universities. Mashable.com
states that since the Universities launch, 25,000 badges had been unlocked on campuses, and Foursquare had requests from over 1,200 colleges and universities to get involved.
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This newest launch makes it available to every school around the world. Also, students who sign up for the Foursquare ambassador program on their campus will get hooked up with Foursquare gear to represent the brand and app that they love.
Foursquare began in 2007 and was officially launched in 2009. Since then, Foursquare has acquired over 5 million users worldwide. Future plans for greater partnership between local businesses and Foursquare include special offers available exclusively to Foursquare users. Foursquare says that there are currently tens of thousands local businesses working to help develop this facet of the business plan.