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Pinterest, the New “It” Site?

Pinterest, the New “It” Site?

Are you on Pinterest? Alaina wants to know.

By Alaina Martini

February 22, 2012

I’ve come to find out in my first few months of college that most students will do anything, anything that distracts them from the homework/studying/job that is at hand. And hey, I’m not blaming anyone, in fact, after spending a few hours focused on schoolwork, I need a break to continue functioning.

I’ll let you in on another little discovery of mine; it’s not just college kids who need a break from responsibilities for awhile.

Recently, I was introduced to a new “distraction” site, Pinterest. At first, I wasn’t sure if I would like it; it seemed like it was, as my mom put it, “virtual clutter.” Now, a month later, I’m an addict, and I’m not the only one.

“The site, which first came onto the comScore radar, a company that specializes in collecting and measuring data online, in May 2011 with 418,000 unique visitors, has surged over the past six months to nearly 4.9 million visitors. In November, the average visitor spent nearly an hour and a half on the site over the course of the month and more than 15 minutes per visit.”

According to mashable.com, the well-known social media news source, “Estimated unique visitors to Pinterest.com increased by 429% from September to December 2011.”

What is all the hype about? Well, basically, Pinterest is a place where you can categorize and share things you like. Users name and create separate boards to logically organize their “pins” — for example, I have a board titled “Quotes” and another called “Things I love.” So when I see something on the Internet that fits into my categories or inspires me to start a new board, I pin it on the site.

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You can follow people and others will follow you back, kind of like on Twitter, and then you can browse through the boards of your friends too. If you see something you like, you can like it, comment on it, or “repin” it to one of your boards. The act of pinning could have been very complicated, but the site makes it extremely easy to do this. After joining, users have the option of installing the “Pin it” button onto their bookmarks bar. Then, anytime you see something you like, you click the Pin it button, log in, and your new pin shows up on whatever board you assigned it to.

The number one rule of Pin Etiquette? Be nice. Pinterest.com says, ”Pinterest is a community of people. We know that tastes are personal, but be respectful in your comments and conversations.” I love that kindness is the number one rule.

To some, I’m sure it sounds like a colossal waste of time, but for me it’s a way to take a break from the stresses in my life and relax. I’m a big fan of organization, and the site structure makes it easy to keep everything in order. It’s simple and more importantly it’s fun. There’s truly something for everyone on the site, and if by some chance there’s not, you can always find what you’re looking for and pin it yourself!

Are you on Pinterest? Do you have any questions, comments or “Pinteresting” facts of your own? If so, feel free to post in the comments section at the end of the page.


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